When touring the Stanford Stadium with Ray Purpur, we heard great statistics about the Stadium, how every match was always sold out, how the different marketing initiatives (such as the sky box) were always well-received by the people. However, I kept getting the feeling that Stanford Stadium was being run like a corporation. Of course, there seemed to be nothing wrong with it, since it would only mean more profits for the university, more resources and thus a better education for me! But on some level it felt wrong for a institution that is technically a non-profit organization to be focused on generating as much revenue as possible.
However, it is commendable that Stanford tries its best to keep the Stadium as free from marketing influence as possible. For example, the Stanford Stadium is one of the few stadiums without any advertisements. This was done so that there will not be nearby distractions that may reduce people's enjoyment of the game. Also, Stanford students could always get free tickets to the games, and we always get the best seats at the Red Zone. So that's great!